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Being Human expands retail footprint in the country

By Elke Moebius | Vjmedia Works | May 06, 2015

With the plan to open 20 exclusive stores in 2015, Being Human is also looking at opening its door to Nepal, Lucknow, Noida, Pune and Jalandhar and other new cities.

Being Human Clothing, from the house of Mandhana Industries, has grown rapidly over the past few years since its inception. They have recently expanded their footprint and launched stores in Jaipur, Mohali, Kolhapur and Hyderabad.  With this launch Being Human has 10 franchise stores and 23 company stores with Jaipur, Mohali and Kolhapur being franchise owned while Hyderabad is a company owned store. The stores sprawl between 1600-1900 sq ft and are designed with complete innovation and style to attract its customer with its wide assortment of fashion wear for men and women.

Talking about the launch Manish Mandhana, Managing Director, Mandhana Industries Ltd said, "We plan to open 20 more exclusive stores with 17 of them being franchise-owned by end of 2015. We are very excited about entering new cities and are grateful for the great response the brand has always received.”

Kunal Mehta, VP - Marketing and Business Development, Being Human Clothing said, "We have been aggressively growing our footprint in India and debuting in Jaipur, Mohali, Kolhapur and Hyderabad is just a beginning. Going forward, we are focusing on franchise model to reach to deepest pockets of India and hope to have 80 per cent of our stores franchise owned. This year Being Human will opens its door to Nepal, Lucknow, Noida, Pune and Jalandhar and many more new cities.”

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