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Dr Bubbles to expand presence beyond Mumbai

By Chanda Kumar | Vjmedia Works | September 02, 2017

As of now, Dr Bubbles has three stores in Mumbai; two located at Bandra and one at Kurla. Soon the branches would be seen in other parts of Maharashtra, Gujarat and Rajasthan

Founded in 2015, Dr. Bubbles introduced the authentic Taiwanese Bubble Tea in India and has received a good response since inception. Bubble Tea is the name given to refreshing flavoured fruit teas and milk teas served ice cold or piping hot with cherry natural tapioca balls. The Mumbai-based brand now plans to expand its presence and scale up to 100 stores in a year. "As we have started franchising just a few months ago, we have reached a figure of 25-30 stores in just 2 months and plan to open atleast 100 outlets in a years’ time,” said Adnan Sarkar, Owner, Dr Bubbles.

As of now, Dr Bubbles has three stores in Mumbai; two located at Bandra and one at Kurla. Soon the branches would be seen in other parts of Maharashtra, Gujarat and Rajasthan.

Speaking about retail formats that work well for the brand, Adnan adds that Dr Bubbles would not want to get into a kiosk format just because it is a Quick Serve format. "What we have learned is that the concept works well as a small store since it is more hygienic and organized."

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