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Health tech startup Cure.fit announces addition of grocery essentials in its portfolio

By Retail4Growth Team | April 21, 2020

The company aims to supply orders within 24 hours after collaborating with popular brands like Saffola (Marico), MTR, Britannia, Pillsbury (General Mills) & Ashirwad (ITC)

Bangalore-based health tech startup, Cure.fit has announced the addition of a wide range of grocery essentials in its portfolio.

The company, which is offering nearly 40 SKUs across various categories including rice, atta, pulses, oil, spices, sugar, salt, edible oil, bread, milk, eggs and heat and eat ready meals, aims to supply orders within 24 hours of the order placed.

Currently, whole.fit is available only on the cure.fit app and not on any individual app. With this initiative, the company aims to combat the current COVID-19 situation in India and serve people.

The company has collaborated with some of the most popular brands including Saffola (Marico), MTR, Britannia, Pillsbury (General Mills), Ashirwad (ITC), MDH, 24 Mantra to name a few.

Currently, it provides this service across Bangalore, Hyderabad, and Delhi, while also planning to bring some essential products to Mumbai soon.

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