HyperCITY launches its second store in Janakpuri, Delhi NCR

HyperCITY Retail (India) Ltd. one of the largest hypermarket chains in the country launched their second store at Janakpuri, Delhi NCR. The opening of this store takes the overall footprint of the retail chain to 18 stores across India. The store is strategically located in Unity One Mall near the Janakpuri West Metro Station thereby catering to one of the largest base of cosmopolitan consumers in the city.
 
Speaking on the launch, Govind Shrikhande, Managing Director of Shoppers Stop Ltd. said, "HyperCITY is excited to make its foray into Janakpuri. Expanding our presence in North India is an important part of our growth strategy. This is clearly a priority market for us and we have a formidable plan in place to build a leadership position here. Moreover, Delhi is an exciting city for HyperCITY and building our store presence here will continue to remain a top priority in 2016. This is our second venture in Delhi, the first being in Noida that has received a stupendous response from customers”.
 
Spread over 38,000 sq.ft., HyperCITY strives to provide its consumers a world class shopping experience, all under one roof. The store will boast a huge range of products across categories such as Grocery, Fruits & Vegetables, Personal Care, Apparel, Footwear, Small Appliances, Home Decor, Sports, Toys, Stationery, Kitchen accessories, Gifting, Fitness and more.
 
Hemant Taware, Chief Operating Officer at HyperCITY Retail (India) Ltd. said, "We are extremely pleased with the response received at the Noida store. At HyperCITY we have always aimed to cater to the refined needs of up market urban consumers via our assortment of products combined with the superior quality of shopping experience that we offer. Delhi NCR has always been on our radar for quite some time and this launch is an integral part of our overall expansion plans in North India thereby helping us get an adequate foothold in this under-penetrated market”.