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Jai Graphics to start its accounts mgt office in Chennai

By Swaminathan Balasubramanian | July 03, 2018

Jai Graphics, a Bengaluru-based signage and branding solutions provider, will soon start its accounts operations in Chennai. The company is also looking at increasing their staff from the current strength of 60 employees.

Bengaluru-based signage and branding solutions provider, Jai Graphics is planning to unveil its new office in Chennai, Tamil Nadu, primarily to handle its accounts operations. At present, the Tamil Nadu accounts are handled by Bengaluru office. The company is also looking at increasing their staff from the current strength of 60 employees.

Jai Graphics is a comprehensive end-to-end design-to-delivery service provider. Having the expertise and experience in this industry for more than 20 years, they specialise in planning the signage with the ability to identify a client's needs and accordingly develop the best possible solutions. They have executed projects across segments such as Retail chains and malls, Commercial Complex, Tech Parks, Factories, Banking & Non- Banking Industries, Hospitality and Hospitals.

With presence in hospitality, retail, real-estate, health care and more, their clientele includes some of the big brands such as Lifestyle, Raymond, Landmark group and Madura garments among others. Close to 50% of the company’s revenue comes from retail segment.

Elaborating on the company’s USP, A Jaikumar, CEO, Jai Graphics,tells Retail4Growth, “We provide 360-degree approach for full-fledged branding solutions. We are open for any type of R&D before a project. We believe that customisation of every project as per client needs makes us stand out from others.”

On the acceptance of dynamic signage in India vis-à-vis Asia-Pacific region, Jaikumar says, “Yes, India is predominantly a market with static signage boards. Dynamic boards are expensive and India being a cost-conscious market, there are less number of retailers spending on dynamic signage. In my opinion, we are 10 years behind in adopting dynamic signage.”

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