LoveGen debuts in Kolkata exclusively through Shoppers Stop
By Nabamita Chatterjee | September 26, 2017
The brand is aiming to capture their TG during this festive season at the Kolkata store. So far, LoveGen is retailed through all the stores of Shopper’s Stop Pan India.
LoveGen, the high street fashion brand by entrepreneurs Dolly Sidhwani, Bhavana Pandey & Nandita, marked its debut in Kolkata just before the Durga Puja, at the Shoppers Stop store in Acropolis Mall. LoveGen aims to standout with a great fashion experience at all the 79 stores of Shoppers Stop across the country.
The collection from LoveGen was unveiled by the trifecta of Dolly Sidhwani, Bhavana Pandey & Nandita Mahtani at the Shoppers Stop store. The fuss free line from LoveGen includes chic off-shoulder and one-shoulder tops, easy to wear shirts, quirky slogan tees, bomber jackets, track suits, sweatshirt dresses with elements of glitz and glam, for a chic look. The collection is available in muted tones of ice blue, greys, whites and baby pinks to vibrant pop colours of cheery yellow, tangy oranges, happy reds, bright pinks and much more.
