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Max launches its fourth outlet in Kolkata

By Nabamita Chatterjee | Vjmedia Works | November 13, 2014

The brand expands the retail footprint in Kolkata with the launch of its new store at Avani Riverside Mall, Howrah.

Max, one of the leading value fashion brand in the country, launched its fourth store in  Avani Riverside Mall, Howrah, with the aim to expand in the state of West Bengal.

Spread across 10,600 sq ft, the new Max store will provide customers a one stop shop for international styles at affordable prices. The store stocks more than 10,000 designs across different categories including apparel, footwear and accessories with dedicated sections for men, women and children.

Sharing his views on the growth strategy of the brand, Vasanth Kumar, Executive Director, Max said, "Being the pioneers of value fashion retail in the country, we aim to take our offering to customers across the nation. We currently have a presence of over 100 stores across 45 cities and plan to expand our retail footprint further. Max is a brand synonymous to the growing population of global Indians who are trendy and fashion conscious but at the same time, intelligent shoppers who seek value for money. We are certain this store too will be welcomed warmly by the discerning residents of Kolkata.”
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