Minawala bags'Best Diamond Jewellery of the Year' award

Leading high-end jewellery brand Minawala has won the'Best Diamond Jewellery of the Year' award at the Retail Jeweller India Awards 2014 for its 'The Phoenix' diamond cuff. Commenting on the award win, Shehzad Zaveri, Creative Director of Minawala, said, "The many years that we have been in business, we have lived out our passion by designing quality jewels for our patrons. Nothing has been more rewarding than being able to enjoy seeing our creations on our clients - cutting edge creations - that reflect their strong personality. This has given us the encouragement to create opulence in form, classics with a contemporary twist, use extreme colours and make trend setting jewellery.”

He added: "It's been a tough balancing act, but we have also ensured that we create value for money. There is nothing quite so fulfilling as turning imagination into reality, and that's what we do! The idea behind the award winning luminous cuff is to create a timeless jewel that magnifies the power of diamonds arranged in geometric patterns, bringing attention to the wearer and pleasure or envy to the viewer, as the case may be.”