Online player FREECULTRE offers'call to order' service

An easy  shopping experience is the core of any product or service offering. In order to make the purchase process easier for its online customer, e-retailer FREECULTR has introduced a new feature which helps shoppers book orders over the phone for the brands of their choice.
According to Nihar Manwatkar, Sr.Manager - CULTR Marketing, the new Call-to-Order feature is meant to simplify online shopping. This feature enables customers with the option of calling Customer Care (Everyday) and placing an order on the phone as opposed to placing it online and thus being able to shop for their favourite FREECULTR products on the go.

Speaking on the response to the new call to order feature, Nihar Manwatkar, Sr says,'The overall response from our customers has been great. Not only do they get the option to shop online but they also get any and all information specific to the product they wish to buy. Our Customer Care representatives undergo regular training sessions with our designers and trade team to stay completely updated on all technical aspects of the products we design. This not only empowers them to answer any query the customer may have (For e.g. washcare, Fabric etc.) but also enhances overall Customer experience.”

Anuj Vohra, Asst.Manager - Customer Service, says, "A customer experience is one where the customer wants to come to you again and again. We have gone a step further by introducing the " Call to Order" for our valuable customers. Pick up a call and give us your details and we will bring your favorite products at your door step."

Nihar further adds, "Since the time we've launched Call-to-Order, the feature has received tremendous response and has been a great way to gather customer insights and help them resolve any concern or inhibition they may have with a personal touch.”