R-City Mall takes social route to engage shoppers

R-City Mall in Ghatkopar has introduced a novel way to engage shoppers. The mall is offering free gifts to people who log into their facebook, twitter or Intagram and like R-City's facebook page. This is in sync with the end-of-season sale (EOSS) at R-City Mall that will continue until July 27.

"More than 100 brands are covered in this mega sale. Many consumers are looking forward to make their purchase during the EOSS. They postpone their purchase till the EOSS being offered by the retailers. These types of consumers are very high value conscious consumers.” said T. Anupam, CEO, R-City Mall, Mumbai.