Rupa opens 2nd EBO in City Centre - I, Salt Lake

Popular apparel and innerwear brand Rupa has opened its second EBO in Salt Lake, Kolkata, at City Centre - I. The new outlet features the entire range of Rupa's brands -- ranging from casual wear to innerwear -- like Frontline, Hunk, Softline, Macroman, Kidline, Air, Stretcho, Expando, Xing, Euro Fashion innerwear, Bumchums, Euro Jeans, Unwind, Femmora, Footline, Tots, Ribline, Skywings, Thermocot, Torrido, etc. The brand has positioned the EBOs as a'one-stop fashion shop' for the family.

Rupa has also launched a new range of products exclusively for women under the brand name Jeanie - stylish denim-wear products.
 
Rupa plans to set up EBOs across all metros and key tier I cities in the current financial year.