Samsung strengthens retail network in Bengaluru
By Nabamita Chatterjee | November 08, 2017
The brand will be further opening 10 new brandshops at key locations for one-stop shopping experience. All these 10 outlets will be functional by end of December, making it one of the largest number of stores opened within three months for the brand.
Samsung India, the Consumer Electronics brand, recently announced the expansion of brandshops in Bengaluru to further increase its retail presence in the city. These outlets will enable the brand to create more touch-points for customers while tapping into the huge demand for Samsung’s innovative products in the region.
The brandshops spread across 1,750 sq. ft. to 3,000 sq. ft. have been set up in high footfall areas such as Whitefield, Hebbagodi, Peenya, Banashankari, Ramamurthy Nagar, Jaya Nagar and Marathalli. The stores will display the entire range of Samsung offerings such as QLED TV, The Frame and other Televisions, FlexWash and other Washing Machines, Air Conditioners, Refrigerators, Microwave Ovens, Galaxy Note8 and other mobiles phone and wearable’s.
“Samsung has always been at the forefront of driving innovation that aims at creating products catering to the evolving needs of consumers. The reception for Samsung products has been overwhelming and we have witnessed tremendous demand from Bengaluru which is one of the top markets for Samsung. The opening of 10 new brandshops will help us in reaching out to our customers at their convenience and also enable us to serve them better,” said Rajeev Bhutani, Vice President, Consumer Electronics Business, Samsung India.
