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Schneider Electric India launches Xperience Point

By Satarupa Chakraborty | August 25, 2018

Marking the brand’s first exclusive retail touchpoint, Schneider’s Experience Center, Xperience Point, will offer customers a touch-n-feel experience home décor products. The brand plans to open one more each in Mumbai and Bangalore, followed by other metros.

Global switches, switchgear and electrical equipment manufacturing company Schneider Electric, has recently launched their first experience center in Gurgaon, marking the brand’s first exclusive retail touchpoint in the country. With an interactive product display and fully automated experience, Xperience Point will also help in training the electricians, architects and channel partners who are engaged in installation and maintenance of these products. The two retail product verticals by Schneider Electric include Protection equipment (such as MCBs, RCCBs and distribution boards) and wiring devices (switches and sockets) for residential, commercial, industrial segments.

Speaking at the inauguration of the Xperience Point, Manish Pant, Executive Vice-President, Schneider Electric said, “India is an extremely attractive market for us at Schneider Electric. We see an interesting trend here, while there is a growth in the real estate market, there is also increasing consciousness amongst the home owners for safety, efficiency and connectivity along with stylish and attractive indoors. The retail industry is definitely riding high on this growth and we feel there is great opportunity for us here, right now, and in the future. Our products are well equipped to meet the current needs of the market and we are hopeful that with the launch of the Xperience point, we will be able to bring to our customers what they are seeking.”

Speaking at the inauguration, Srinivas Shanbhogue, VP, Retail Business, Schneider Electric India said, “At Schneider Electric, our motto is safety with style. With the launch of Xperience Point we not only want to showcase our high-end products but also bring out aspects like safety, connectivity and efficiency that is the need of most of the households today. The retail store is an endeavour to further strengthen our presence in the segment and provide easier access of our products to our customers. We look forward to connect with our customers in a better way by giving them a real-time touch and feel of our offerings.”

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