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Tata Cha augments its retail presence, opens 7th store in Bangalore

By Retail4Growth Team | November 20, 2019

The new store, located at Cunningham Road, is spread across 1000sq ft. area with plush interiors, lavish façade, and design language synonymous with chai warmth.

Tata Cha, a tea café from the house of TATA Global Beverages, is expanding its presence in Bangalore with the launch of its anchor store at Cunningham Road.

With its state of the art outlet with plush interiors, TATA Cha acts as a destination for its visitors to relax, unwind and connect over a cup of tea. The new store is spread across a 1000sq ft area with lavish façade, and design language synonymous with chai warmth.
    
Sushant Dash, President – India and Middle East, Tata Global Beverages said at the launch of the new outlet, “Our existing six outlets are doing very well and have received an excellent customer response. They have also provided us with key insights which we will incorporate going forward. We are delighted to now expand into an upmarket and vibrant area with the launch of the Cunningham road store. This will make us even more accessible to consumers in Bangalore and we look forward to making it a great experience.”

Keeping the major part of the menu intact, the food and beverage list will range from a wide variety of hot teas like Ginger Tea, Masala tea along with innovative teas like Chatpata churan & Gulkand tea. According to the company, Dilliwali Kanji and Masala Shikanji are some of the local favourites along with Rasmalai Milk Shake, Peach Iced Tea and Chili Guava Ice Slush in the icy cold offerings. Many of the offerings from the food & beverage menu aim to revive lost Indian recipes and evoke nostalgia in the minds of customers.

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