Twenty Four Seven convenience store chain to open 500 stores in 3 years

Convenience chain stores brand Twenty Four Seven from Delhi-based KK Modi Group, is planning to take their store count to 500 in the next three years in Delhi along with NCR region and Chandigarh. The expansion plan will also include revamping their existing stores in a more customer-friendly fashion. Changing their brand logo recently, the group has recently launched the revamped version of their store at New Delhi’s Greater Kailash.

Samir Modi, Executive Director, Modi Enterprises, told Retail4growth, “We started as a pilot convenience store model about a decade back and today we are the fastest growing convenience store chain in Delhi and NCR who operates round the clock. Going forward, the expansion plan will focus more in southern and central parts of Delhi. We are also revamping our existing stores by not only bringing new brands and product categories but by also updating our consumer experience and digital interfaces.” Twenty Four Seven is slated to update their FnB offering by introducing interesting assortments like “shaadi-wala coffee” and “budiya ke baal”, French fries etc. “We plan to accommodate more in our fresh food category and lot of focus is given to the emotional connect aspect with our customers. We are adopting lot of new equipments to bring these offerings on board,” Modi added. The chain is currently updating one store in every three weeks apart from setting up new stores.