VR Bengaluru bags Gold at ICSC Asia Pacific Shopping Center Awards 2017
By Nabamita Chatterjee | October 25, 2017
In keeping with its philosophy of Connecting Communities, VR Bengaluru curates engaging platforms for immersive experiences, promoting locally relevant programming related to food, music, art, entertainment, socially relevant causes and retail.
VR Bengaluru, the community-oriented, lifestyle centre in Bengaluru, recently has won awards in the category of Marketing (Public Relations and Events) at The ICSC Asia Pacific Shopping Center Awards. VR Bengaluru took home the Gold award for its month-long Whitefield Art Collective, which attracted record footfalls during its duration. The center was also nominated for its distinctive and innovative design in the Best in Design and Development (New Mixed Use Development) category. The ICSC Awards recognizes excellence within the shopping centre industry in the Asia Pacific region.
Speaking about the honour, Rohit George, Managing Director, said, “It is a matter of immense pride for us to be awarded by the jury at the ICSC Asia Pacific Shopping Center Awards. VR Bengaluru is a one-of its-kind lifestyle destination focused on bringing local communities together. We are very proud to see it recognized by peers, nationally and internationally, for its marketing initiatives and unique community focused programming.”
