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Workshop on lighting design by Amit Sheth of Focus Lighting held at In-Store Asia 2016

By VJ Media Bureau | Vjmedia Works | August 04, 2016

Highlighting the finer aspects of lighting in today's retail environment, Amit threw light on the latest trends, smart lighting principles for apparel and non-apparel retail environments, tips for application & effective lighting and economising investment and operating costs.

A customised workshop on'New Age Lighting Design' by Amit Sheth, MD & Founder of Focus Lighting was held at In-Store Asia 2016 in Pragati Maidan, New Delhi on day one of the three-day event.

Highlighting the finer aspects of lighting in today's retail environment, Amit threw light on the latest trends, smart lighting principles for apparel and non-apparel retail environments, tips for application & effective lighting and economising investment and operating costs. Elaborating his message through the workshop, Amit says, "Retail industry in India is going through a wrong trend now. It's all about price. People don't understand that its a third world country and companies are dumping outdated products. By using upgraded technology, there is a huge amount of power saving and payback is just 6-8 months.”

Receiving great participation from delegates at In-Store Asia 2016, the workshop highlighted the essentials such as perception of light, designing of light, process of planning and planning rules for various zones in the store environment such as perimeter & window display areas.

Giving her feedback after the workshop, Swati, Visual Merchandiser from Studio Atomium said, "While the workshop was excellent in giving us detailed aspects about new age retail lighting, it was very technical in nature. It would be great if there was more interaction with the participants.”  

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