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Chandon sparkles at Mumbai International Airport

By Nabamita Chatterjee | Vjmedia Works | August 05, 2015

Moët & Chandon, the world's leading Champagne house, recently unveiled a stunning retail kiosk at the Chhatrapati Shivaji International Airport to promote the launch of its brand Chandon India.

Chandon India launched its limited edition retail kiosk exclusively at DFS Mumbai Duty Free -T2, Chhatrapati Shivaji International Airport in Mumbai. Exclusive to DFS, the Chandon special kiosk offers a perfect gifting option for jet setters, placed in a suave duty free area of the airport.

Vibrant hues and patterns accompanied by pleasing imagery and larger-than-life cut of the product makes the Chandon kiosk standsout in the liquor section. It also clearly communicates the brand's entry into India and the variants. 

India is the fifth milestone in Chandon's endeavour to share a taste of the New World, after Argentina, Brazil, the USA and Australia. Casual chic and accessible, Chandon, will be the first offering from Moët Hennessy to be made in and especially for India. Marrying French savoir-faire with local craft, Chandon India will be launched in two variants - Chandon Brut & Chandon Rosé.

The sparkling wines will be initially launched in Mumbai across wine retailers, hotels and restaurants, followed by a phased release across other metros and towns.

Moët & Chandon, the world's leading Champagne House since 1743, began exploring the potential for producing world-class sparkling wines outside of the Champagne region in France, under the brand name - Chandon. According to the company's press release, Moët Hennessy decided that the terroir in the Nashik region in India had remarkable potential to produce premium quality sparkling wine and decided to launch the Chandon brand in India.

Mumbai Duty Free is a joint venture between DFS Group, one of the leading luxury travel retailer, which is privately held by Moët Hennessy Louis Vuitton (LVMH), alongside DFS co-founder and shareholder Robert Miller and Flemingo International, a global travel retail operator with a focus on emerging markets.

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