Rural: The way to go
April 10, 2019
On the 2nd day of the Convention at In-Store Asia 2019, Rajat Wahi, Partner and Head, Consulting-Consumer Business, Deloitte Touche Tohmatsu India LLP, shared his insights on tapping the huge rural market in India under the broad theme of 'Rural FMCG Consumption outpacing Urban one: Which categories to watch out for in 2020?' Watch the video.