Chokore launches its first outlet in National Capital

Chokore is a completely design-led range of accessories for men and women, encompassing a blend of Indian traditional designs, yet having a potential to appeal to global consumers

Rangreza Retail, a leading manufacturer of premium fashion accessories and clothing announces its retail foray into Delhi-NCR region with a brand name Chokore. Located in upmarket and shopper’s hub, Select City Walk, New Delhi, Chokore’s flagship store is the first retail store from the brand and will offer curated range fashion accessories and clothing for men and women. The impressive collection will include wide array of products from Pocket Squares, Ties, Cravats, Bandanas, Cuff Links, Collar Links, Tie Tags, Shirts and Kurtas for men and Stoles, Scarves & Clutch Bags for women.

Speaking on the occasion, Akash Verma, Founder & Spokesperson; Chokore said, “Increasingly, customers are demanding premium options for every aspect of their lifestyle, offering a great potential for the category we operate into. Expanding our footsteps and opening a Chokore store in Select City Walk underpins our intent to offer our customers the latest and best-in-class fashion-lifestyle products that are at par with most premium quality standards offered by other premium brands. We are sure that our offerings delight every fashionista and we hope this new store will follow suit.”

Chokore is a completely design led range of accessories for men and women, encompassing a blend of Indian traditional designs, yet having a potential to appeal to global consumers. High quality Chokore accessories are manufactured from 100% silk. The product range is wide enough to appeal to consumers across age groups. With 700+ SKU’s selling online as well as offline at present, the brand aims to constantly work towards adding new and appealing accessory categories for the fashion-conscious consumers.