Last updated : January 23, 2019 7:42 pm
This will be the brand's new digitised store providing an omni-channel experience for retailing.
Creyate aims to provide the customers power to choose and customise every detail of their garment thereby transforming their wardrobe. The store is equipped with 3D customisation studio for the consumer to explore more than a million permutations and combinations from fabrics, styles, components, accents, monograms. There Japanese-trained Style Stewards will be assisting clients in personalising their wardrobe needs. The first-time-right measurement system will take up to 26 measurements and body observations to ace that perfect fit. It will be providing an unparalleled experience with the help of an intuitive user-interface where customers can personalise almost everything about their garment and can digitally visualise their rendition in real time before purchasing the garment.
It will also offer a curated set of collections for customers to have a starting point to their customisation journeys. The goal of the brand is to help one dress according to their shape in custom-made garments that flatter and fit to perfection. The new store will also house two new seasonal collections of the brand - Linea D’oro Collection and Neo Classic Ceremonial Collection . Creyate also offers a fine selection of accessories- ties, pocket squares, bow ties ,lapel pins, cufflinks etc. to personalise the look further.