Last updated : July 05, 2018 10:17 am
Enrich plans to take its store count to 80 by the end of this fiscal while revamping their existing salons. The salon chain that operated through only CoCo rollout will try out new markets in western India.
In an exclusive chat with Retail4Growth, Vikram Bhatt, Founder & Director, Enrich Salons, explained, “Though we are a 21-year old brand, we had only 12 outlets in Mumbai till 2012. We truly believe in deeper expansion than the wider one. That’s why we
Enrich has also been renovating its 33 existing outlets and will be revamping all its outlets by year end. Designed by DCA Architect and architect Vickey Kakkar, Enrich doesn’t follow identical design for their outlets, while a unified design vocabulary is followed. Taking the example of how the design for world’s largest coffeeshop chain Starbucks works, Bhatt mentioned further, “We are turning our design into more rustic and warm one with generous use of glass and metal. We stay