Last updated : March 13, 2026 3:50 pm
Interio by Godrej currently operates 50 company outlets, 600+ dealer outlets and 1000+ retailers, making sleep solutions more accessible across urban and emerging markets.
Interio by Godrej, the furniture brand of Godrej Enterprises Group, plans to expand its mattress category as demand for sleep and wellness products grows across Indian households. As part of this strategy, the company will appoint 25 new mattress distributors and expand to 300+ retailers across India, strengthening its reach across major metros as well as emerging Tier-II and Tier-III markets.
“India’s mattress market is evolving as consumers become more conscious of the role sleep plays in overall health,” said Dev Sarkar, Senior Vice President and Head of Consumer Business, Interio by Godrej. “Urbanisation, rising incomes and improving housing conditions are influencing how people invest in their homes, including their sleep environment. Consumers today are looking for mattresses that support posture, improve comfort and address issues such as back pain and pressure relief. At Interio, we are expanding our portfolio to address these changing expectations. Our mattresses are designed to support different sleep preferences, from pressure-relieving foam and pocket spring cores to breathable mesh layers. We are also strengthening our distribution network so that consumers across markets have easier access to these solutions.”
India’s mattress market, currently valued at USD 2.40 billion, is projected to reach USD 3.89 billion by 2031, growing at a CAGR of 8.60%. Foam and memory foam mattresses account for over 52% of the market, while hybrid mattresses are emerging as one of the fastest-growing segments. Demand for orthopaedic mattresses is also rising as consumers increasingly prioritise spinal alignment and pressure relief. To address these evolving needs, Interio is strengthening the mattress portfolio with new offerings across orthopaedic, foam and spring segments.
In FY27, Interio plans to emphasise the premium mattress range, comprising the Foam Mattresses, Spring Mattresses and Ortho Mattresses collections, while expanding its omnichannel presence across Tier-I and Tier-II cities to capture India’s expanding aspirational consumer base. The company currently operates 50 company outlets, 600+ dealer outlets and 1000+ retailers, making sleep solutions more accessible across urban and emerging markets.