Last updated : October 06, 2025 2:41 pm
Continuing its rapid expansion, the lab-grown diamond brand has strengthened its presence in Uttar Pradesh with a new store in Kanpur, joining recent openings in Jaipur, Rajkot, and Gwalior.
Limelight Diamonds, the lab-grown diamond jewellery brand, has launched its first store in Kanpur, further strengthening its presence in Uttar Pradesh. Strategically located in Saket Nagar, the store reflects Limelight’s growing dedication to serving Kanpur’s discerning customers with modern and sustainable fine jewellery.
The launch was led by Santosh Kumar Suchari, Inspector General of Police, along with Karam Chawla, Director, Limelight Diamonds, and Aditya Gupta, Regional Partner, joined by the Limelight leadership team.
“Kanpur has always been a significant market for us, and with this launch marking our 3rd store in Uttar Pradesh, we are further strengthening our presence in the state,” said Pooja Madhavan, Founder & MD of Limelight Diamonds.
“This launch underlines our continued focus on Uttar Pradesh, a region where customers are embracing modern designs backed by trust and responsibility,” said Karam Chawla, Director of Limelight Diamonds. “Through our Kanpur store, we look forward to building deeper connections with customers by offering exquisite collections alongside services such as buyback, exchange, and jewellery insurance.”
“Marking both my first association with Limelight and the brand’s very first store in Kanpur, this launch is an exciting step in Limelight’s journey of expansion,” said Aditya Gupta, Regional Partner of Limelight Diamonds.
With this launch, Limelight continues its rapid nationwide expansion, now present in 45+ cities with over 50 exclusive brand outlets and 40+ shop-in-shops, spanning major hubs such as Mumbai, Delhi, Varanasi, Ahmedabad, Hyderabad, Bengaluru, Chennai, Vadodara, Rajkot, and more. The brand recently also opened a store in Jaipur, marking its presence in this growing Tier 2 city.