Last updated : May 10, 2023 5:07 pm
The Artistry Store covers an area of 1,10,000 square feet and is located on Bank Road in Calicut, at the same place where the Group originated three decades ago.
The showroom is located on Bank Road in Calicut and will be the world's biggest jewellery showroom, covering an area of 1,10,000 square feet with five floors for shopping and three for parking, according to the company statement.
The company says the showroom will offer a differentiated shopping experience and innovative bouquet of services to the customers with an exclusive wedding arena, a bespoke suit and a privilege lounge with personalised services run by a set of specially trained staff. It adds that the store has a set of experts who will brief the customers on the sourcing, value and features of different gemstones. The experience zone, set up as part of the showroom, will also offer an immersive experience to the customers on the gold and diamond manufacturing process.
Malabar Group Chairman M P Ahammed said, speakin about the milestone store, “Their continued support and trust took us where we stand now as one of the biggest jewellery groups in the world. We are especially happy to set up this store at the same place where we started our humble journey. This is a significant step towards our journey to emerge as the biggest jewellery retailer in the world,” he said.
“Similar Artistry Stores are already operating in Hyderabad, Bangalore, Chennai and Delhi. Work is in progress to set up 20 more such stores in other prominent cities in the country,” he added.
The Group at present has showrooms in India, UAE, Bahrain, Kuwait, Malaysia, Oman, Qatar, Saudi Arabia, Singapore and the United States. The Group plan to expand its footprint to more countries such as the United Kingdom, Bangladesh, Australia, Canada, Egypt, Turkey and South Africa in the coming years.