Merino opens its first experience center in capital

Merino’s first experience center, spread across 1500 sq ft and designed by Jun02, brings all the products under one roof and offers consultation too. The brand plans to open same format in all major metros by next year

Laminates and wood architectural material manufacturing company Merino has opened an experience center today at Delhi’s Kotla area, a chosen destination for many materials manufacturing brands. Spread across 1500 sq ft, the space is designed by Delhi-based designing agency Jun02. Merino has also revealed its plan to open more such experience centers with similar size at all major metros, with the Kolkata store opening slated in next few days followed by Mumbai and Bangalore.

Talking to Retail4growth, Vishnupriya Mundra from Merino, said, “Our products ranging from laminates to acrylic solid surfaces to wooden wall claddings etc are available through a widespread distributors’ network. Through the experience center, we wanted to display our huge range of products under one roof. Adding to that, we wanted to offer the whole setting of experience where one can come and witness and learn on how to create the space with other elements of lighting and accessories. One can’t make any purchase at these centers but will be provided with any required guidance in terms of consultation and purchases.”