Neeman’s, a homegrown comfort-first footwear and lifestyle brand, has opened its 50th exclusive retail store in Panjagutta, Hyderabad. Spanning 2,437 sq. ft., the new store strengthens the brand’s physical retail presence as it aims to expand to 500 stores across India over the next three years. 

Having begun its offline retail journey in April 2023, Neeman’s has steadily expanded across key markets, building on its digital presence to create more opportunities for customers to experience its comfort-led footwear in person. 

The Panjagutta store features LED displays and thoughtfully curated visual merchandising that bring the brand’s collections into focus. The retail space allows customers to explore a wide range of styles and silhouettes while experiencing Neeman’s emphasis on comfort, functionality and contemporary design firsthand. 

“Reaching our 50th store marks a defining moment in the journey of building Neeman’s into a brand that stands for everyday comfort,” said Taran Chhabra, Founder & CEO, Neeman’s. “Having this store in Hyderabad makes the milestone especially meaningful, as it brings us back to the city where the idea for Neeman’s first took shape. Our stores give customers the opportunity to experience our products firsthand and discover the thought that goes into every pair. As we continue to expand, our focus remains on creating retail experiences that reflect our commitment to comfort, thoughtful design and the trust we build with our customers.” 

“The journey to our 50th store has been about understanding our customers better and creating a retail experience that consistently reflects our product promise,” added Amar Preet Singh, Founder & COO, Neeman’s. “Every store gives customers a chance to explore our collections in person, find the right fit and experience the comfort that defines Neeman’s.” 

Since opening its first retail store in April 2023, Neeman’s has focused on building the operational foundation required to scale its offline business. After reaching 20 stores, the brand activated its franchise-led expansion strategy, adding another 10 stores within six months. Its current retail network spans key markets across India, with Western and Southern India together accounting for nearly 70% of its stores. 

With 50 exclusive retail stores, Neeman’s is looking to accelerate its offline expansion while strengthening its omnichannel strategy. The planned expansion to 500 stores over the next three years will allow the brand to extend its reach across India.