A.R.E. | POPAI The New Association announced the winners of the sixth annual global awards to recognize the best in-store marketing solutions in the world.
A.R.E | POPAI The New Association announced the 2016 Global Awards Winners at GlobalShop in Las Vegas on March 23, 2016. Each year, the POPAI Global Awards recognize excellence in point-of-purchase advertising displays and marketing-at-retail activations by bringing together gold-winning displays from individual Global POPAI offices' own industry awards to celebrate the international best.
"POPAI Awards are run in 36 countries globally. To win an award in your local country is a well-deserved recognition of excellence, but to go up against the best-of-the-best from around the world and finish on top is a truly outstanding achievement,†said Steven Weiss, CEO of A.R.E. | POPAI The New Association. "It's undoubtedly the pinnacle for any retailer, brand or supplier that's serious about engaging the modern shopper and enhancing the total shopper experience.â€
This year's Global Awards had 10 countries enter over 50 displays.
The 2016 Global Award Winners are:
- Alcoholic Beverages, Permanent - Fishwick Printers
- Alcoholic Beverages, Temporary - EDA Australasia
- Beauty & Cosmetics, Temporary - POP this POP That Ltd
- Beauty & Cosmetics, Permanent - Arken POP
- Consumer Electronics, Temporary - Cheil
- Food, Grocery & Convenience, Temporary - TupiniquimComunicação
- Food, Grocery & Convenience, Semi-Permanent - Menasha
- Healthcare, Temporary - STI Group
- Mass Merchants, Non-Food, Temporary - BestSeller AgenturfürAbsatzförderung GmbH
- Retail Service Providers, Permanent - Dalziel and Pow
- Sales Promotion, Permanent - BÉFLEX Zrt
- Shopper Marketing Campaigns, Temporary - Active Display Group
- Shopper Marketing Campaigns, Semi-Permanent - HMY Group
- Signage, Permanent - AUDI AG