StudioCREO to launch second store in Bangalore

Lifestyle curator brand StudioCREO plans to open its second store in Bangalore by this year and also get onto the online shopping bandwagon.

Delhi-based retail curator of Italian Lifestyle décor brand StudioCREO will open their second store in Bangalore by end of this year apart from their  pop-up store at Bhartiya City, while the third store is planned to be in Mumbai. Apart from being the only brand to retail Italian kitchen brand Boffi and comprising 10 odd brands, CREO has recently launched Nikoo Interiors, a carefully curated selection of furniture from Italy comprising of reputed brands like LE Comfort, MAB, Calligaris, Ditre Italia, Tumidei and Midj, Diemmebi, O&G amongst others.

Speaking on the walkthrough of the 10,000 sq ft store, Parushni Aggarwal, Founder and Creative Director, StudioCREO, said, “Home space has undergone a radical shift in the eyes of the resident and the customers. Occupational as well as residential spaces are no longer a mere means to an end but a place of personal expression. The idea of happy living is intrinsic to this and we are constantly on a lookout for a solution. We aim to provide a chance to channel their creative vision of lifestyle.” Adding on retail channels, StuidoCREO is also going to venture into online shopping space offering virtual experience to the customers to nab the look-and-feel of the products in their respective homes. The brand also plans to triple up the product folio of Nikoo Interiors by end of this year.