Last updated : April 24, 2025 12:38 pm
The store opening in Trivandrum marks a significant step for the fast fashion D2C brand’s ambitious retail expansion strategy, with more flagship locations set to open across cities like Bengaluru, Lucknow, and Chennai in the coming months.
Fast-fashion D2C brands seem to be at the forefront of offline retail expansion today.
The Indian Garage Co., a leading homegrown fast-fashion D2C brands, has just announced the launch of its newest store at Lulu Mall, Trivandrum.
The store opening follows the brand’s store launch at Lulu Mall Kochi and Amanora Mall Pune.
Anant Tanted, Founder & CEO of The Indian Garage Co., said, speaking about the new store launch in the capital of Kerala, “Trivandrum is a city that beautifully blends tradition with a forward-thinking youth culture. We’re delighted to bring our bold and accessible fashion to a place that is buzzing with creative energy. The Lulu Mall has been a powerful platform for us in Kochi, and we’re confident the Trivandrum store will echo that success.”
The company says the 1800 sq. ft. store at Lulu Mall will be a visual treat, showcasing curated collections tailored to the style sensibilities of new age GenZ consumers.
Alka Dembla, Head of Retail, The Indian Garage Co. added that “With every new city, we’re building not just stores, but experiences. The Trivandrum store will reflect everything TIGC stands for style, value, and the voice of a new generation. We can’t wait to welcome Kerala’s fashion lovers to their new favorite fashion destination.”
The store opening in Trivandrum marks a significant step in The Indian Garage Co.’s ambitious retail expansion strategy, with more flagship locations set to open across cities like Bengaluru, Lucknow, and Chennai in the coming months.