Manyavar strengthen its presence in Odisha

Mohey, fastest growing brand from the house of Manyavar launched its 55th store worldwide and the first in Bhubaneshwar. Manyavar Mohey brand has re-invented the men’s and women’s ethnic wear fashion category a decade ago and today become India’s leading player in this sector. The new store located at Janpath, Saheed Nagar is the first store of Mohey brand in Bhubaneshwar that includes lavish wedding wear range besides its signature ethnic wears, party wears and accessories for all occasions. Spread over 11,000 square feet area, the store displays Gowns, Sarees, Lehengas and Suits under its bridal collection. The outlet also houses the fabled Manyavar line of royal style Sherwanis, Kurtas, stylish Indo-Westerns and accessories with unique concept, fabric, hue, cut, stitch, embellishment etc. 

On the occasion Shilpi Modi, Director, Vedant Fashions, Mohey’s Parent Enterprise said, “It’s heartening, how women across cities, countries have welcomed Mohey into their fashion and their life. Numbers simply reflect that. But our journey has only just begun.”On this occasion, bollywood actor Karishma Kapoor was also present with Manyavars General Manager Shri Vinod Parekh and Franchise owner Jugal Agarwal and many others. The brand is building ‘naye rishte' with women across India and abroad while keeping its ‘vaada’ of carrying the values inherited from Manyavar. The launch of this store is a milestone in Mohey’s retail journey towards a 100+ stores worldwide by December 2018; from its current map of over 50+ stores. In addition, Manyavar is already operating over 450+ stores across 160 cities and 5 countries.