StoreHippo to facilitate retailers to create easy mobile apps for online stores

Manusis Technologies, an e-commerce solution provider in India, is offering mobile applications for online stores powered by its product StoreHippo. Using this mobile commerce technology by StoreHippo, retailers can now easily create mobile apps for their online stores and connect with their customers with their m-commerce mobile application. The mobile apps display the entire portfolio of products from where customers can buy products easily.

Rajiv Kumar, CEO and Founder, StoreHippo, said, "We are revolutionizing the mobile application technology with our mobile apps for online stores. Our latest technology stack and cutting-edge expertise makes shopping via mobile apps a seamless and rewarding experience."

According to the company, the mobile apps are fast, easy to use, interactive and are loaded with many other features. They offer a seamless experience across mobile operating systems like iOS and Android and are compatible with all smartphone devices. Customers can download the apps from the App store and Google Play Store and start shopping. Manusis explains that there is no need of writing even a single line of code and no specific technical knowledge is required by retailers. The mobile apps integrate easily with the existing inventory and the website.

Retailers can even change the theme of their online retail stores as per their convenience. The change can be automatically deployed to the app, without any need for updating the app. So, merchants do not have to push the updates to the stores. This makes online stores inherently and truly mobile ready.

The mobile apps allow retailers to reach out to a wide base of audience and boost their revenue through conversions on mobile. Along with attractive design of apps, customers can buy products easily using the 'Search' and 'Browse' categories. The e-store can be accessed by customers 24/7 on their mobiles, allowing them to shop on the move.

The mobile apps will particularly leverage business growth for SMEs and individual entrepreneurs who wish to tap the potential of the m-commerce industry, which is growing by leaps and bounds all over the globe. According to a Forrester study, mobile commerce is expected to quadruple to $31 billion in five years (2012-17). The number of mobile retail buyers and sales is increasing rapidly. This has led to popularity in the usage of mobile apps. The number of mobile payment users is increasing across the globe; even the once-reluctant users are now getting comfortable with online payments.