Trivana Designs: Poised for the next leap in store fixtures

Every retail space tells a story, and Trivana Designs helps brands tell it better. With precision, quality, and smart solutions, their fixtures turn ordinary stores into spaces that are functional, stylish, and built to last. Charanjeet Singh, Partner - Trivana Designs, and Director- Abstract Mannequins, decodes the process, in this exclusive conversation.   

The quiet, unseen force behind all those great store spaces and cutting-edge retail experiences is the industry which supports retail, the industry comprising retail solution providers who provide the right elements for a store - fixtures, lighting, VM props, among others. These are players who are closely cued into evolving new retail dynamics, and agile enough to adapt and meet the requirements of brands and retailers.

Trivana Designs, the Delhi based premium modular retail fixtures and fittings company, has entered the store fit-out space with a clear vision – to be the industry leader in delivering high-quality fixtures powered by technology, craftsmanship, and forward-thinking solutions.

Trivana Designs, whose roots go back to Abstract Mannequins Pvt Ltd.- a leading name in the mannequin industry - comes with a strong grounding in industry knowledge and a close understanding of retail space. Extending the offerings beyond mannequins was thus a natural next step for the company.

Charanjeet Singh, Partner at Trivana Designs and Director at Abstract Mannequins, shares with Retail4Growth, the vision of Trivana Designs and insights on how the company plans to redefine fixtures with technology, precision and sustainability.

Building with precision

As Charanjeet informs, Trivana’s strength comes from its 70,000 sq. ft. factory, which is equipped with advanced Italian woodworking machines– metal cutters, bending tools, and its own paint booth. Everything is done in-house, which helps them work faster, more accurately, and produce smooth, high-quality finishes.

“Older machines often affect the quality and durability of products. With the latest technology, we ensure fast production, precise detailing, and high-quality finishing,” explains Charanjeet.

The workshop is equipped with modern tools like panel saws, edge banding machines, CNC nesting machines, and high-speed spray guns that make the work faster and more precise. They also use laser cutting machines and sheet-bending machines to create detailed and complex designs with perfection. With robotic welding and surface finishing tools, each product is made strong, durable, and flawless, informs Charanjeet.

Trivana is well equipped to handle a range of projects, both small and large-scale projects. “We can manufacture any type of fixture, be it wood, metal or acrylic of any shape or size. If a brand wants integrated lighting or magnetic channels for luxury stores, we can develop that too,” he adds.

Services by Trivana Designs

Precision is the cornerstone of good fixtures. The team at Trivana Designs makes sure that every project is approached with precision to ensure that the final fixtures elevate the overall retail experience. The services provided by the company include:

• Custom Retail Fixtures: Trivana Designs creates fixtures closely aligned with a store’s look and. “Whether a brand wants a modern, minimalist, or classic style, each piece is made to make the store reflect the brand’s identity and enhance the overall shopping experience,” says Charanjeet.
• Professional Installation: The company ensures every fixture is installed seamlessly. From delivery to installation, all the details are handled by the company, allowing brands to focus on running their business without any disruptions.
• Design Consultation: Trivana’s experienced consultants work closely with clients to understand their vision and retail concept. They guide brands in choosing and designing fixtures that are not only functional, but are also visually appealing, and help the store stand out.

The ease of virtual walkthroughs

Industry players who leverage technology to improve their work processes or to enhance their client experience certainly carry an edge; and are better placed to position themselves as a value partner. Trivana uses SketchUp, 3DS Max, and IMOS software to design fixtures and layouts. It is also moving into AR and VR solutions to enable brands to take a virtual walkthrough of their stores.

“This is particularly useful for brands with multiple store openings,” points out Charanjeet. “They cannot travel to every store, so with VR headsets, they can see the design and layout remotely. It saves time and helps in making better decisions.”

Focus on sustainability

Charanjeet is also conscious of the growing need for eco-friendly solutions. “We are working on sustainable materials. The challenge is cost; brands are often not ready to pay a premium for sustainable options, but within six months, we aim to offer solutions that are affordable and environmentally responsible. Sustainability is the future, and we want to be a part of that journey,” he explains with quiet conviction.

A vision for the future

Trivana Designs is carving its own path as a company focused on delivering high-quality fixtures. “Some brands focus on quantity and speed, but poor-quality fixtures lead to replacement sooner than expected. With our top-notch fixture solutions, we want brands to believe investing in good quality, as it saves money in the long run,” emphasises Charanjeet.

He further adds, summing up the company’s future plans, “Our main focus is to be a reliable partner for all brands by providing the best service and quality they need. We have big plans, and this is just the beginning.”

Website: https://trivanadesigns.com/