ASICS continues enormous expansion; to open 5 more stores

The brand takes the opportunity to grab some prime commercial spaces freed by businesses due to the pandemic , and plans to end the year with close to 60 stores.

The Japanese multinational corporation, ASICS has planned to continue its grand offline expansion amidst the situation. In a time when a lot of companies are curtailing their physical presence, ASICS takes the opportunity to grab some prime commercial spaces freed by businesses due to the pandemic.

Rajat Khurana, Managing Director, ASICS India and South Asia, stated, “While a lot of brands are rescinding their plans of opening stores and even shutting down existing stores, we have additional five stores in the pipeline that we expect to open by the end of 2020, and we hope to end this calendar year with close to 60 stores.”

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The company has an optimistic outlook towards the present Indian market as the situation has triggered customers to take proper care of their health and fitness. Through the expansion, the brand looks forward to cater to the increasing demand and strengthen its footprint in the country.