Last updated : December 16, 2024 11:07 am
Leading provider of retail analytics solutions Nuqleous has launched an advanced tool that aims to empower category teams with actionable planogram insights to optimize shelf strategies and drive sales growth.
US based Nuqleous, a leading provider of retail analytics solutions, has announced the launch of its Space Analytics Module, an advanced tool that leverages planogram data to generate actionable insights, enabling recommendations to optimize shelf space and maximize product visibility and sales.
The Space Analytics Module is part of the Nuqleous analytics platform, providing users with a streamlined approach to managing and analyzing shelf layouts, says the company. The module integrates planogram files with POS or syndicated data to provide actionable insights.
"Our new Space Analytics Module provides category teams with a dynamic and intuitive way to analyze the effectiveness of their shelf assortment strategies," said Bill Kloza, Co-CEO of Nuqleous. "By integrating planogram data with sales and store data, we're helping category advisors and retail buyers unlock new opportunities to increase both sales and shopper satisfaction."
Key Insights and Capabilities
According to the company, the Space Analytics Module comes equipped with a range of pre-built analytical features designed to help category teams gain a deeper understanding of how shelf space impacts sales for better forecasting and optimized assortment. Key capabilities include:
· Eye-Level Analysis: Helps understand the impact of product placement at adult versus child eye level to optimize visibility for target personas.
· Assortment Comparisons: Enables assessment of how current product set performs compared to previous assortments, identifying areas for improvement.
· New Item Performance: Helps track the success of newly introduced products against those that were replaced, helping fine-tune assortment decisions.
· Space vs. Sales Share: For comparing the share of shelf space occupied by a product with its share of total sales to ensure optimal allocation.
· Linear Space Analysis: Measures changes in linear shelf space versus prior assortments to evaluate shifts in shelf allocation.
· Distribution Change Review: Helps Analyze the distribution adjustments between the current and previous product sets to identify potential gaps or gains.
“The Space Analytics Module is designed to empower category teams with deep insights that drive impactful in-store decisions and elevate their approach to shelf management to ultimately increase sales,” adds the company.