Last updated : September 27, 2017 6:56 pm
Inspired by the soaring Gopurams of the temples of Chennai, and the technicolour of the Madras Check, this contemporary addition to Chennai’s rich heritage will redefine the city’s landscape.
“We envisage VR Chennai as a lifestyle destination where people will congregate for all kinds of celebrations and events. VR Chennai is a community destination where we will institute cultural programmes along with world-class retailers and brands. We are very proud that VR Chennai is going to be an economic, social and cultural landmark.” said Rohit George, Managing Director, Virtuous Retail South Asia.
Building on the success of the previous flagship Centres, Virtuous Retail will introduce its innovative 'Master Retailer' formats, including a premium luxury hotel and thoughtfully designed community event spaces “The Sanctum, The Sacred Precinct and the Holy Garden” tastefully curated with art installations that celebrate Chennai and the rich culture and heritage of Tamil Nadu. VR Chennai will also introduce "Foodbox" which offers multi-cuisine, all-day dining options. Strategically located in Annanagar, VR Chennai will be the state’s first experiential lifestyle destination. With a flourishing cosmopolitan population, the buzzing suburb of Annanagar comprises of the upscale residential neighbourhoods of Kilpauk, Mogappair and Nungambakkam townships.