By: Chanda Kumar
Last updated : August 24, 2018 10:25 am
Bringing in its annual sale period, UNSALE, the open air mall and creative living campus - Creaticity, gift wrapped its entire campus and installed an 18-foot chair to amaze and delight shoppers.
"The visual imagery had to be larger than life. Hence after a lot of brainstorming we narrowed on the idea of gift wrapping the entire campus as all brands in the premises were offering huge value discount offers on the best of their product assortments. We created exclusive promo zones for all brands so that shoppers can
As a unit of measurement, Creaticity has been capturing customer reaction, feedback and the number of selfies taken around it. Sanadiip adds that the statistics are indeed encouraging and response has been overwhelming. "We are hopeful to touch magical sales stats by the end of the campaign."