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Mochi strengthens retail presence in Nashik

By VJ Media Bureau | Vjmedia Works | April 23, 2013

Witnessing great demand for branded footwear, the brand opens its second store in the city at Shraddha Mall.

Leading shoe brand, Mochi opened its second store in Nashik. Targeted at a fashionable crowd and young professionals, the product range at Mochi will feature style, quality and the latest international trends. "Nashik is an upcoming market with lots of demand for casual and fancy footwear styles which Mochi looks to tap into. By having a store of 1338 sq. ft. in this region, we are not only strengthening our consumer base, but also making our brand accessible to a larger audience. This is our second Mochi outlet in Nashik and hope to see Mochi's increasing popularity among consumers,” said Farah Malik, Executive Director, Mochi. The new Mochi store will stock more than 8,300 pairs of ladies and men shoes.

"We project a high demand for the brand and apart from the travelling NRIs and foreigners, we expect customers to also pour in from the nearby areas Malegaon, Dhulia, Shirdi, Ahmednagar, Trimbakeshwar, Sinnar, Dindori, Pipalgaon, Sangamner to pick our brands exclusively. Requests of mainly casual and fancy footwear for both men and women are expected and Mochi relates to the young and growing youth population in this region. We hope to reach out to our loyal customers through this debutant store and add one more outlet to Mochi's collection” adds Farah.
As in all Mochi stores, the product range is customized to fit local tastes and fashion trends. Men's shoes available in brands like J Fontini, Florsheim, Reebok, etc are priced between Rs 1490 - Rs 4990 while Haute Diva representing the ladies' footwear ranges is retailed between Rs 490 - Rs 4990.
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