Business Development & Client Servicing Manager – Activation/Events/Exhibitions & Retail (BTL
Immersive Communication
Experience: 7+ years of proven experience in Business Development within BTL activations, events, exhibitions, and retail
Location: Mumbai / Noida
Skills: Strong sales acumen with a track record of achieving/exceeding targets, Excellent communication (verbal & written), negotiation, and presentation skills, Strong networking ability and market intelligence, Ability to manage client relationships alongside business development, High energy, self-motivated, with a go-getter attitude, Strong reasoning, problem-solving skills, and independent judgment
We are looking for a dynamic and results-driven Business Development Manager with a strong background in Activation, Events, Exhibitions, and Retail (BTL). The primary responsibility of this role is Business Development – identifying, pursuing, and converting new business opportunities, building strategic partnerships, and driving revenue growth. Alongside this, the role will also involve Client Servicing responsibilities to ensure client satisfaction and repeat business.
The ideal candidate should be a self-starter, possess excellent communication and presentation skills, and thrive in a fast-paced, client-facing environment.
Business Development (Primary Focus): Identify, pursue, and convert new business opportunities to achieve revenue targets. Build a strong pipeline of prospects through networking, market research, industry connects, and referrals. Develop strategic partnerships with brands and agencies to enhance business reach. Prepare and deliver high-impact pitches, proposals, and presentations to prospective clients. Conduct thorough market research to track industry trends, competitor activity, and emerging opportunities. Develop and implement sales strategies that align with business objectives. Maintain strong follow-ups to close deals effectively. Client Servicing (Secondary Focus) Maintain and strengthen relationships with existing clients to ensure repeat business. Act as a trusted advisor, understanding client needs and ensuring high-quality project delivery through coordination with internal teams. Support clients in conceptualizing innovative activation strategies aligned with their objectives. Ensure seamless communication between clients and internal teams for smooth execution of projects.
Immersive Communication, a 360° Experiential & Shopper Marketing agency, established in 2021 and we have been growing and expanding at Pan India level. We specialize in creating meaningful connections between brands and consumers through strategic, insight-driven, and tech-enabled solutions. Our approach integrates Technology, Innovation, Creativity, and Insights to deliver seamless and impactful experiences across diverse consumer touchpoints. With a strong focus on driving organic and incremental market expansion, we’ve successfully partnered with brands through strategic outreach, network development, activations, and distribution services—ensuring memorable brand experiences and lasting consumer behavior shifts.
