BIRKENSTOCK strengthens retail presence in India with 1st own store
By Retail4Growth Bureau | June 14, 2022
The German brand expands its physical footprint in the country with its own retail store at Select CITYWALK, Saket along with another mono-brand store in DLF Promenade, Vasant Kunj, New Delhi.
BIRKENSTOCK, the global German lifestyle brand is expanding its offline presence across the country and in the capital by opening at Select CITYWALK, Saket and DLF Promenade, Vasant Kunj. Select CITYWALK, Saket will be the first own retail store by the brand.
In line with its rampant expansion plans, the brand is now present across Delhi’s major fashion hubs. Both of the stores will feature the new Spring/Summer 2022 collection which aims to transport the wearer to an impeccable landscape of versatile, high-end designs which are functional and seasonal.
The Select CITYWALK Saket store, located in prime location on the ground floor will also house the 1774 collections which reflect the new interpretations of BIRKENSTOCK iconic styles, designed by innovative fashion designers like the recent collaboration with Manolo Blahnik and Jil Sander to name just a few.
