Crossword introduces ‘Blind Date with a Book’ this Valentine’s season
By Retail4Growth Bureau | February 04, 2026
The books are wrapped, with no covers or titles on display, but comes with a small card that hints at the genre and mood.
Who needs dating apps when a good book can surprise you? This Valentine’s season, Crossword Bookstore introduces ‘Blind Date with a Book’, an initiative that invites readers to discover a mystery read with a bit of curiosity and surprise, now available across all stores till 28th February 2026.
Here’s how it works: the books come wrapped, with no covers or titles visible. Each book includes a small clue card that hints at the genre and mood. Readers are encouraged to pick a book based on the clues and enjoy the element of surprise.
Paired with a curated Valentine’s gifting selection, this interesting concept adds an element of surprise to book shopping. ‘Blind Date with a Book’ shows Crossword’s attempt to give readers a simple and enjoyable in-store experience during the season.
