D2C brand The Indian Garage Co launches 1st EBO in Bengaluru with much fanfare

Another D2C firm has gone offline as part of its strategies to get closer to its customers. The Indian Garage Co that operatesunder the 'House of Brands' format and has evolved into a tech-enabled, digital-first, has just launchedits first exclusive brand outlet (EBO) in Bengaluru with brand ambassador Suryakumar Yadav as the Star Guest.  

The company has in fact marked a significant milestone with the inauguration of its first-ever EBO on Brigade Road, Bengaluru, a prime destination for high-street fashion.  

The launch underscores TIGC’s commitment to expanding its footprint in the fashion retail landscape, says the company. The EBO launch unfolded over four exciting days, each dedicated to celebrating different facets of the brand and reflecting the evolving nature of store launches as community events.   

Speaking at the store launch, Anant Tanted, Founder & CEO, The Indian Garage Co stated, “Today, we take a bold step forward in our journey, bringing our vision of accessible, high-quality fashion for the Indian consumer to life. This Exclusive Brand Outlet is a testament to our dedication to our customers and our community. We look forward to expanding to 100 stores across the country in the next 3-5 years.”