DriveX launches 7th COCO store in Coimbatore
By Retail4Growth Team |
August 22, 2024
Celebrating its 56th store nationwide, DriveX strengthens its Omni-channel presence and positions Coimbatore as a strategic hub for expansion in South India.
DriveX, India's first and largest fully integrated platform for refurbished two-wheelers, has announced the inauguration of their latest company-owned showroom in Sulur, Coimbatore, Tamilnadu.
The store launch takes their total number of outlets across the country to 56. “With this distinctive launch in Coimbatore, DriveX establishes a hub-and-spoke model, enabling seamless, frictionless operation all over the region. This strategic move will effectively benefit the customers in South India,” informs the company statement.
Narain Karthikeyan, India's first Formula 1 driver and the founder of DriveX initiated the store inauguration. Interacting with customers on this occasion, Narain Karthikeyan said, "It is with immense joy that we come to Coimbatore, where DriveX embarked on its mission. Our new company-owned store is a clear reflection of our best practices and unmatched customer service. By managing this store directly, we ensure that every customer interaction is marked by excellence and trust.”
He added, "Our Coimbatore store is not just another run-of-the-mill retail store, but a strategic hub and epicenter of our operations in the south of India. The inherent connectivity advantage of Coimbatore will enable us to develop such a hub-and-spoke model efficiently and be more customer-focused in our service offerings. The store will embody our commitment to deliver world-class customer experiences and communicate our growth aspirations as we expand our prominence in local markets."