Fossil India stores showcase brand’s sustainability focus

With the aim of highlighting their Sustainability drive, Fossil has introduced a special Sustainability Selection in its stores  across India, showcasing their efforts in the area. “The introduction of this new section will give their pro-planet patrons access to the world of sustainable style, offering the choicest collection of fashionable yet eco-conscious products,” says the company statement.

The idea is for enabling  Fossil to spotlight the series of sustainable initiatives they have undertaken for their eco-friendly customers and make every product easily accessible to them.

“Fossil aspires to ‘design for the future’ and create the biggest impact they can for the people, planet and communities through their sustainability platform. The brand is on a journey to design and produce 100% of their products to meet their pro-planet criteria by 2025,” says the company statement.