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French aesthetics meets Indian craftsmanship

By Retail4Growth Bureau | March 20, 2024

Genes Lecoanet Hemant, the premium ready-to-wear designer label has launched its sixth store in India, at Sultanpur in Delhi. 

 Genes Lecoanet HemantGenes Lecoanet Hemant, the premium ready-to-wear designer label founded by Indo-German-French designers, Didier Lecoanet and Hemant Sagar, has announced the opening of its sixth store in India, located in Sultanpur, Delhi. 

The store seeks to reflect the brand's ethos of blending French aesthetics with Indian craftsmanship. 

The new store showcases the brand’s Spring Summer '24 collection - TROPIQUES, a fusion of art, nature, and fashion.

Commenting on the launch, Hemant Sagar, co-founder Genes Lecoanet Hemant, said, "When we craft every piece with such passion and joy, it's a moment of real happiness, to see the brand reach out to newer consumers, and see them enjoy and appreciate our work of art."

Didier Lecoanet, Co-founder, Genes Lecoanet Hemant, said, "The Spring Summer'24 collection emphasizes versatility, craftsmanship, and a harmonious blend of colors and designs that transcend gender norms. It represents a liberating approach to dressing, inspired by the wildflowers, lush landscapes, and the spirit of the jungle." The store is an expression of the Collection’s spirit and brand personality. 

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