GKW to introduce new material for retail fixtures
By Satarupa Chakraborty | January 29, 2018
GKW will soon introduce a new raw material which will ensure accurate desirable finishes of retail fixtures, while being durable and cost-effective. GKW has also started its signage facility housing latest machineries and techniques.
Delhi-based retail fixtures manufacturing company, GKW Retail Solutions will bring a raw material which will combine metal with different kind of wooden finishes for retail fixtures. The material will also ensure durability and cost-effectiveness of the fixtures. GKW has also recently started retail signage division as part of their existing facility in order to provide consolidated service to retail clients.
Elaborating on the new material in retail fixtures, Shreesh Sharma, Director, GKW Retail Solutions Pvt Ltd, told Retail4growth, “The trend is that retail fixtures today are calling for combining different materials like wood, metals, cheron etc. As a result, what is happening today is the vast difference between sample product and mass production. The new material that we are bringing will be not only be cost effective but also will ensure that we achieve the prefect finish even in production on large orders. This will also involve different sort of painting as against the general liquid painting.”