Highlander & Tokyo Talkies open flagship store in Bangalore

Highlander and Tokyo Talkies, two fashion brands under Brand Studio Lifestyle, unveil their largest flagship store at JP Nagar, Bangalore. Spread across 12,000 sq. ft., this marks the duo’s 40th store in India. Their offline journey began in February 2024 with a 600 sq. ft. outlet in Ahmedabad.

“Brand Studio Lifestyle has set its sights on reaching 75 exclusive brand outlets (EBOs) across India by March 2026, while also expanding retail presence through Shop-in-Shop (SIS) formats across 600 points of sale in Large Format Stores (LFS) and Multi-Brand Outlets (MBO),” says the company statement.

The JP Nagar store is designed as an immersive retail experience, blending scale, design, and accessibility. The flagship outlet serves as a template for upcoming large-format stores in metro cities.

“This flagship store is a mega platform to showcase the breadth of the latest trending styles launched each month,” said Shyam S Prasad, CEO of Brand Studio Lifestyle. “Customers have the opportunity to explore the best in global fashion in this vast space and experience the fashionable assortment on offer.” He also adds, “Going forward, we have a mix of large flagship stores of 8,000–12,000 sq. ft. and mid-sized stores ranging from 2,000–3,000 sq. ft. Our recent launches in the UAE are also quite large, underscoring our ambition for both national and international expansion.”