Indias first 33ft Longines Christmas Tree at DLF Mall of India
By Retail4Growth Bureau | December 04, 2025
Longines and DLF Mall of India Noida have collaborated to create an exclusive festive experience that blends luxury and aesthetics.

Adding to the Christmas sparkle this year is the 33-foot Longines Christmas Tree installed at DLF Mall of India, Sector 18, Noida.
“Installed for the first time ever in India, the illuminated installation has quickly become the biggest photo spot and a key attraction for families, children and young visitors,” shares the mall.
“Since its unveiling, the illuminated tree has transformed the mall’s atrium into a breathtaking festive zone. Visitors are flocking to capture photos and videos, making it one of the most shared installations on social media this season. The Longines Christmas Tree is being widely celebrated as Noida’s newest and most striking ‘Christmas Photo Point’, adds DLF.
The installation will remain open to the public throughout the festive season, ensuring that Christmas and New Year celebrations stay vibrant and memorable. Along with the tree, the mall is hosting multiple engagement activities including BTS videos, UGC-driven content, and special festive moments, encouraging strong community participation.
Shibli Khan, Vice President & Cluster Head, DLF Mall of India, said: “Christmas naturally brings people closer, and we wanted to create something that truly reflects that spirit. The Longines Christmas Tree has given our visitors a festive, welcoming space to enjoy the season. The response has been heartwarming, and it’s wonderful to see how much joy this installation has brought to the community.”
As part of this collaboration, Longines and DLF Mall of India have created an exclusive festive experience that blends luxury with creativity. The installation reflects the brand’s elegant design language while strengthening the mall’s positioning as a destination that partners with premium global brands to offer memorable festive moments.


