Kalyan Jewellers opens new showrooms in Amritsar and Jalandhar

Kalyan Jewellers announced the launch of its showrooms in Amritsar and Jalandhar, commencing the Northern leg of the company's domestic expansion plan. Kalyan's national brand ambassador, Aishwarya Rai Bachchan inaugurated both these showrooms. The showroom in Amritsar is located at Mall Road, while the showroom in Jalandhar is located at Model Town. The expansion is part of Kalyan Jewellers' efforts to increase its presence in Punjab with an investment of Rs. 75 crore in the two showrooms. Kalyan Jewellers is also present in Mohali and Ludhiana in Punjab.  The brand will significantly boost its distribution network in the calendar year 2014 by over 30 per cent with the addition of new showrooms.
 
T S Kalyanaraman, Chairman and Managing Director, Kalyan Jewellers, said, "We are delighted to launch our new showrooms in Amritsar and Jalandhar which are strategic locations in Punjab. We have timed the opening of the showrooms during the wedding season as we can cater to the demand of exquisite designs in gold and precious jewellery.  Our stringent quality standards have already struck a chord with the discerning customers in the state - a relationship which we are striving to grow.”
 
Rajesh Kalyanaraman, Executive Director, Kalyan Jewellers said, "The two new showrooms in Punjab will boost our presence in North India. We continue to be focused on the aggressive domestic expansion plan to boost our network to reach out to customers across the country.”
 
Kalyan Jewellers recently attracted a significant investment of Rs. 1,200 crore from the private equity investor Warburg Pincus. The investment has accelerated the growth plans of Kalyan Jewellers as it consolidates its leading position in existing markets and forays into global markets including Singapore and Malaysia. Kalyan is already present in the UAE with nine showrooms and plans to expand into Kuwait and Qatar.
 
Ramesh Kalayanaraman added, "Our focus on enhancing our network during the year 2014 has been implemented and we have leveraged our recognition as a national brand by developing our presence in key markets across the country.”