Korum Mall bags the Asia-Africa-GCC Retail & Shopping Center Congress and Awards

Thane’s shopping mall, Korum has been honoured with two esteemed awards at the Asia-Africa-GCC Retail & Shopping Center Congress and Awards for two of its innovative and unconventional campaigns. The first award was presented to Korum for Retail Marketing Campaign of the Year for the Denim Fest held in June 2016. The three-week fest consisted of exclusive offers and irresistible discounts on a wide range of styles, shades and various brands of denims, jackets, t-shirts and other merchandise. The mall was decorated distinctively with various denim apparels throughout and the event was a huge success among ardent denim lovers.
 
The next award bestowed on the mall was for Best Use of Social Media in Marketing for the campaign designed to mark the celebrations of Indian festival Dussehra. Swanky home appliances, a coveted smartphone and many other splendid gifts made their way into the lucky customers’ fortune during what the mall named ‘Electric Dussehra’. This campaign gained momentum after a stupendous twitter contest was held by the mall that received a commendable response from shoppers.
 
Speaking on the occasion a Korum spokesperson said, “It is highly overwhelming and motivating to be honoured on such a distinguished platform; for our endeavours that we have consistently and perseveringly directed towards offering the best services to our customers. We certainly hope to continue creating such events and moments that will be worthy of appreciation from our customers and all stakeholders.”